How Direct Mail took a Digital Business to success
Apolo’s is a Pet Store on Shopify that offers a lot of products for cats and dogs. The owner wanted to make something different. As a digital business, they were done with digital marketing and wanted to try a new way to get a better relationship with their customers.
After looking for different alternatives, its owner decided to use Direct Mail Marketing. She found Mailfold the best option. She integrated her store and database with Mailfold and then mailed her first campaign.
She sent a Thank you for supporting small businesses postcard and offered 10% OFF on their next product purchase. Surprisingly, all of them purchased a new item in the store and gave her great feedback related to the physical content they got.